How To Manage A Global Affiliate Program

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Affiliate
Image Credits: Shutterstock Article Source: Forbes

 

Affiliate
Image Credits: Shutterstock
Article Source: Forbes

How do I manage a global affiliate program? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world.

Answer by Robert Glazer, Founder and CEO of Acceleration Partners, on Quora:

Quora , CONTRIBUTOR Opinions expressed by Forbes Contributors are their own.

Shutterstock

How do I manage a global affiliate program? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world.

Answer by Robert Glazer, Founder and CEO of Acceleration Partners, on Quora:

“Seek first to understand and then to be understood.” — Stephen Covey

Throughout the centuries, brave explorers have traveled by land and by sea to see what lies beyond. Leaving the familiar to discover new information and resources can be thrilling. But it can also be fraught with dangerous twists and turns, especially for those who are unprepared.

Many e-commerce companies are embarking on such an adventure by taking their affiliate program global. In their native environment, their performance marketing (affiliate marketing) program has proven to be a profitable, agile vehicle for driving revenue. So as they expand other aspects of their business into new, global markets, it makes all the sense in the world that they’d want to include their affiliate program in the journey.

While technology has made it easier than ever to operate and manage a global e-commerce business… Read More >>

 

Read the full story here:

https://www.forbes.com/sites/quora/2018/05/15/how-to-manage-a-global-affiliate-program/#6ec4bcb064ed

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