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Affiliate

Newspaper Publishers to Launch Ad Business, The Ozone Project

With this year’s Cannes Lions International Festival of Creativity underway, news has emerged that the Guardian, along with the Telegraph and News UK is...
Affiliate Marketing

Affiliate Marketing: Five Small Affiliate Publishers Doing It Right

The affiliate marketing industry has grown incredibly over the last decade and is not only made up of the voucher, cashback, and loyalty sites....
affiliate marketing

Affiliate marketing Verses Google Ad-sense

Affiliate and Adsense are both ways to monetize a website. Adsense wants to require a website to publish on, but affiliate doesn't require a...
affiliate marketing

Highlights: Awin’s Industry Conference The Affiliate Code

Following the success of last year’s event, Science Behind E-commerce, which brought together ad tech experts to explore affiliate marketing innovation and the future of...
affiliate marketing

How to Leverage B2B Affiliate Marketing to Increase Lead Generation

When it comes to increasing leads, how can brands ensure their B2B affiliate marketing program is driving pipeline growth? Here are three ways to...
Data-driven marketing

Why ‘Creativity’ Is Vital in the Age of Data-Driven Marketing

Established businesses and nimble disruptors alike must innovate to keep pace with the market trajectory, and this is certainly true within the world of...
EMEA

Impact Strengthens EMEA Team with Three Key Hires

International performance marketing company Impact has announced the appointments of Sam Crocker, Nina Nguyen and Paresh Parmar as the firm continues to bolster its EMEA...
Affiliate marketing

Is Affiliate Marketing Really Affiliate Marketing Anymore?

Affiliate Marketing has always been known as a performance-based channel. Its very ethos is for affiliate publishers to earn a commission when a sale...
Campaign

90% of UK Marketers Managing International Campaigns

More than half (55%) of UK marketers are actively managing international marketing campaigns across Europe with an additional 14% also managing campaigns further afield...
Affiliate marketing

The Future of Affiliate Marketing is Social: How Influencers are Boosting Revenues

As consumers stop clicking and start “swiping up,” affiliate marketers are finding success with influencers. With 38% of marketers citing affiliate marketing as one of their most...

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