The Problems of Web-Based Tracking in Affiliate Marketing
As a pay-for-performance marketing discipline, how transactions are credited is normally the biggest determiner between success and failure.
The problems of web-based tracking in the...
Marketers Place Ads on Unsafe Sites Amid Brand Safety Concerns
Research from Sizmek reveals the extent of brand safety concerns among marketers, with 38% of marketers surveyed admitting to having placed an ad on...
Busting Affiliate Marketing Myths for Merchants
There is a lot of misinformation out there about what affiliate marketing can or can’t do on the merchant site. We’re here to dispel...
Why affiliation is great for SME businesses
Affiliate marketing is increasingly a way in which small and medium enterprises (SMEs) are able to become marketing partners with large global brands, while...
Twitter’s Embedded Timelines Help Publishers Earn More Revenue
The Twitter Timeline Program is the first ad program that allows publishers to offer high-quality, real-time content to their audiences and drive incremental revenue...
Three SEO Myths You Need to Forget About
In the early 1990s, the first websites contained very basic information and functionality. As the number of consumers using the internet grew, so did...
NMPi Earns Premium Google Comparison Shopping Partner Badge
Following the launch of their award-winning Google Shopping strategy and Comparison Shopping Service (CSS) through its partnership with DQ&A, digital marketing agency NMPi has...
Affiliate Marketing for Beginners: Pitfalls & Red Flags
Does the idea of generating a 5-figure monthly income appeal to you? Then you are on the right track. Affiliate marketing can help you...
Affiliate marketing: the next wave of digital has come of age
The advent and subsequent spread of internet has changed the entire course of humanity. Today, one of the core factors driving our lives is...
Nearly Half of Global Shoppers Have Started Their 2018 Gift Shopping
The holiday season may seem far off but new data released by Rakuten Marketing has revealed that 48% of shoppers have already begun buying...
