How to Update Your Affiliate Marketing Strategy in 3 Steps
Affiliate marketing is an interesting space because brands tend to prefer to pay content creators based on performance while content creators tend to prefer...
Influencer Marketing: An Insider’s View to Influencer Fraud
The headlines around fraud in influencer marketing over the last year have been relentless.
L’Oreal has just introduced a new three-step influencer vetting process. This followed...
Three SEO Myths You Need to Forget About
In the early 1990s, the first websites contained very basic information and functionality. As the number of consumers using the internet grew, so did...
The Power of Partnerships for Business Growth
We’re in a world where competition in any industry is rife. There is so much choice, an abundance of options and a new idea...
Holiday Shopping: UK Consumers Buying from Home-Grown Brands
Online shopping is the growth engine for retail markets and even more so during the holiday season. With flexible payment and shipping options increasing,...
How to Market Your Company Without Any Brand
We’ve all heard this story a million times.
Somewhere in a small office or a garage, a 20-something prodigy develops a revolutionary product. This product...
11 Ways to Improve Your Partner and Affiliate Performance
Sometimes the right path to better performance is all about "quick wins" — small, incremental gains that can add up to serious revenue over...
Shopping Season: How Partnerships Can Boost Holiday Sales
Retailers who are just now starting to turn their attention to holiday planning might feel like they’re already behind the eight ball. The common...
How You Can Change Your Life by Earning Money from Affiliate Programs
We all know how the Internet is transforming this generation's advertising environment, as traditional business tactics are now becoming less successful than they were...
IMSHOW18: Data Is the Future of Influencer Marketing
Influencer marketing is coming under fire and at the heart of the scrutiny is the question: how can influencer marketing move forward when influencer...
