Tag: Paid Social

Instagram’s boom was one of the most exciting areas of digital advertising growth we witnessed in 2018. This year alone, Instagram has surged from...

UK chancellor Philip Hammond revealed his budget plans for the year ahead, including the introduction of a digital services ad tax. The new ‘digital...

Ahead of the launch of a standalone shopping app, Instagram has introduced even more opportunities for e-commerce on the platform with the announcement of...

As the ongoing high street crisis increases competition in the online retail space, retail brands are increasingly trying to reach their audiences where they...

In a digital world where customers have so many options, loyalty is more important than ever. Cementing your brand into the hearts and minds...

The Boston Consulting Group estimates that more than 80 million people in the US engage with AR on a monthly basis. Facebook is expecting...

Influencer marketing has never been more popular. The third-party endorsement and reach that a successful partnership can offer is so irresistible that almost every...

Twitter has announced a series of ad transparency tool which will show information about the ads people view and who is running them, addressing...