Build your headline in such a way that readers click on your designed headline to read the full article, make your headline in such a way that readers without responding your headlines moves further, make the headline in that way the readers should have urge to click on your article.
Usually an article headline is about three to fifteen words only but you should have that potential to make it expressive and stylish and the rest of the part is the writing material either sales page or marketing content but the most tough part is to attract the customers to read your article, according to the reports the more your write the more you sell, this is true, you need to write superb testimonials with hundred of benefits to attract of hundred of customers.
Overall if the reader doesn’t finds the heading of your article expressive they will never read the full article, if we look the full article then the 99% of your article is the body of your article and only 1% is the heading so that 1% can ruin your email marketing or unable to attract the customers that can lower down your business so focus mainly on your heading part more than body, no doubt body should also be good of your article but the heading should be more expressive as the reader is mainly attracted by the headlines as mentioned above.
There are many ways to attract customer’s attention through headline but believe it or not there are only two ways through which they stop and read your article first one is the curiosity which every reader has and the connection is with the benefit in today’s world everyone wants benefit as nothing is free in this world, as if the profit part is mentioned in the headline then there are high chances of reader to read that article to know what’s the benefit is there in the article mentioned he/she has a curiosity to know the benefit, that’s how both the terms are connected.
When a news becomes trending or famous we all start searching for that news in order to know what’s cooking in simple words it’s the curiosity which takes us here to know if any benefit could be there for us we all are same in this so this is the punch point we you can attract the readers to read your full article, by using this method you can hold back the readers to read your full article with zeal.
Google headlines on your computer so that you know what are the best trending lines and how can you set the headline for your readers to attract them. So study great lines and practice them how to set in your headline to make it expressive.