Retailers Embracing AI to Enhance Customer Shopping Experience
According to a report from VoucherCodes.co.uk who interviewed 200 senior executives at major UK and French retailers, brands are embracing AI to simplify and...
Instagram Introduces Shopping Tab to its Explore Page
Ahead of the launch of a standalone shopping app, Instagram has introduced even more opportunities for e-commerce on the platform with the announcement of...
Three Tips for Proactive Affiliate Discovery and Recruitment
As many Account Managers will know, affiliate recruitment is at the heart of a well-managed affiliate programme; pivotal in onboarding new partners and improving...
Finding Your Niche in the Busy World of Affiliate Marketing
Across the internet, there are over 1.5 billion websites and those that continue to do well keep investing time and effort in their product...
Is Artificial Intelligence Still the Future of Retail?
Continuously striving for innovation, this new age of e-commerce is driven by a mass of emerging technologies, including artificial intelligence (AI). AI is reinventing...
Should Retail Brands Use Instagram Shopping to Maximise E-Commerce Performance?
As the ongoing high street crisis increases competition in the online retail space, retail brands are increasingly trying to reach their audiences where they...
Mindshare Launches Blockchain Alliance to Deliver Transparency in Programmatic
Global media and marketing company Mindshare has announced its first prototype for its blockchain programmatic alliance, signing a number of key partners as part...
Will Affiliates Help turn Britain into a ‘21st Century Exporting Superpower’?
That was the description of the objective given by the international trade secretary, Liam Fox, last week when he made a speech detailing the government’s plans...
Consumers Three Times More Likely to Purchase Products During Black Friday
Research by Conversant has revealed that when British consumers receive promotional messages in September, they are three times more likely to buy products and...
Amazon Rebrands Its Ad Products to Amazon Advertising
Amazon is simplifying its advertising products by grouping everything under one umbrella called Amazon Advertising as it looks to play a bigger part in...