Rakuten Marketing Named “Best Affiliate Network” at the 2019 International Performance Marketing Awards (IPMAs)
Rakuten Marketing today announced that at this year's International Performance Marketing Awards (IPMAs), they were named "Best Affiliate Network." The award noted the strategic...
Why Influencers Are the Missing Link in Brand Loyalty
In a digital world where customers have so many options, loyalty is more important than ever. Cementing your brand into the hearts and minds...
TSB and Partnerize Renew Partner Automation Solution Contract
Partnerize, the leading provider of global brand partner marketing solutions, announced the extension of its contract with TSB, a major UK retail bank with...
How to Make your Display Ads Less Disruptive
Is taking a less disruptive approach the best option?
An IAB study that found that 26% of users utilise ad blockers while according to the...
The Power of Partnerships for Business Growth
We’re in a world where competition in any industry is rife. There is so much choice, an abundance of options and a new idea...
Suspending Inactive Affiliates – Is This a Good Strategy?
Affiliate managers and their approach also differ among affiliate managers, whether managed in-house, company, or network. A network of forums, blogs, influencers marketing clients...
Affiliate Marketing Programs That Pay Per Click: Legal Issue Of Online Advertising
Placing advertisements online can give you the opportunity to generate a good income. While there’s nothing wrong about having ads on your website, it’s...
Where We Are Today With Machine Learning
It’s the tendency of media reporting on the advertising industry to always be forward-facing and on the look-out for the next ‘next big thing’....
Zenith Steers New Performance Function to Global Markets
ROI agency Zenith has announced a new function to drive performance services for its global clients, which will be led the agency’s newly appointed...
Apple Set to Remove Apps from its Affiliate Program
Apple has announced that it will be removing apps and in-app purchases from its iTunes Affiliate Program. The changes are due to take effect...