Five User-Generated Content Marketing Tactics that Win
User-generated content (UGC) is quickly becoming one of the most efficient ways for brands to market themselves.
No longer is UGC viewed as a niche...
Facebook Launches Feature to Crackdown Fake Ads and Scammers
In a bid to crackdown scammers online, Facebook has launched a new feature that will let users more easily report fake ads on its platform.
News of...
5 challenges facing digital marketers in 2020
Marketers are struggling to maintain up with the ever-changing digital landscape and are likely to continue facing significant barriers in the coming year, according...
When Publishers Win, Everyone Wins
With skepticism ever increasing around advertising fraud, transparency, and even programmatic, a long-standing marketing model has risen to the forefront that’s a win-win for...
Marketers Place Ads on Unsafe Sites Amid Brand Safety Concerns
Research from Sizmek reveals the extent of brand safety concerns among marketers, with 38% of marketers surveyed admitting to having placed an ad on...
Verizon Media and Microsoft Expand Global Native Advertising Partnership
Responding to an increasing demand for native advertising, Verizon Media and Microsoft have extended their global partnership, which will see Verizon Media opening up 20% more...
50% discount for Prague iGaming Affiliate Conference tickets – last chance!
The first Prague iGaming Affiliate Conference, the event about marketing in gambling sphere from Smile-Expo, is approaching. Don’t miss the unique offer from the organizer:...
How Image Analytics Can Provide Brands with Enhanced Consumer Insight
It’s no longer about text-only, but also visuals. In fact, over three billion photos are shared daily on social media with only an estimated...
Kyiv iGaming Affiliate Conference 2019: Updated program, demo area, party, and poker tournament
Very soon, the second Kiev iGaming Affiliate Conference by Smile-Expo will take place on 26 September. The event is dedicated to iGaming affiliate marketing,...
How to Optimise Performance Marketing Around the World
Business expansion before the internet was expensive.
To reach a new audience you had to literally take your business to them. Open another store, with...
