Impact Strengthens EMEA Team with Three Key Hires
International performance marketing company Impact has announced the appointments of Sam Crocker, Nina Nguyen and Paresh Parmar as the firm continues to bolster its EMEA...
Is Affiliate Marketing Really Affiliate Marketing Anymore?
Affiliate Marketing has always been known as a performance-based channel. Its very ethos is for affiliate publishers to earn a commission when a sale...
The Future of Affiliate Marketing is Social: How Influencers are Boosting Revenues
As consumers stop clicking and start “swiping up,” affiliate marketers are finding success with influencers.
With 38% of marketers citing affiliate marketing as one of their most...
Unlocking the Growth Potential of Affiliate Marketing with Blockchain Tech
Affiliate marketing is big business, and by leveraging the power of blockchain it looks set to get even bigger. A form of digital advertising,...
2018 AdWords Updates: Notes, Add-Ons & Optimize
Google has been busy recently making several updates to the features and policies for AdWords. Get the latest AdWords updates on the Add-On for...
3 key differences between Affiliate and Referral Marketing
The lines tend to be blurry between affiliate and referral marketing, the confusion leads to inefficient campaigns that often never even get off the...
Google’s New Material Design to Takeover Gmail by Next Month
A few months ago, Google announced that it would be revamping the Gmail experience with a material design approach. The feature was made available...
Coupons & Cashback Deals Completed Within 24 Hour, CJ Affiliate Finds
The majority of sales driven by coupon and cashback offers are completed within 24 hours, according to affiliate network CJ Affiliate’s Cross-Device Intelligence Report.
Looking...
How to Revitalise Your Lower Performing Partners
Every affiliate has a potential to become a good contributor to your brand, but some affiliates, particularly long tail partners often need more assistance...
UK Mobile Video Consumption to Grow by 16%
Mobile video consumption in the UK is expected to grow by more than 16% as usage and sales of smartphones increase and app platforms...